Prestigious HÅG H09 Project In London


“A high-quality, ergonomic office chair, reliable deliveries from the very first day, longterm supplier support and maintenance, and a supplier who quickly responds to our wishes, were all decisive factors when we opted for Scandinavian Business Seating (SB Seating) as a business partner for one of our projects in london.”

“As a business, we want repeat business from our clients, so we must ensure that we have business partners who help us achieve that aim,” says Emily West, designer at M Moser Associates in london.

The prestigous project she is referring to is the delivery of office chairs to an insurance company which has just moved into the iconic new Leadenhall Building (the Cheese Grater) office building in central London. The collaboration with M Moser, a company specialising in architecture and interior design for workplaces, is a good example of the success of the reorganisation of SB Seating’s sales and marketing, which is now producing tangible results. M Moser has 720 staff and 15 offices in Asia and the USA, has its head office in Hong Kong. The starting point for the prestigious project for the insurance company was the company’s strong emphasis on the fact that their 100 employees represent a unique environment where most of them sit for many hours in front of between two and six PC screens each.


“My client’s employees work very long days, so we wanted to ensure they were investing in a high-quality ergonomic chair. the client’s employees soon voted the HÅG H09 as the clear winner, but with the aid of a physiotherapist and hsE representatives, we also tested a large number of office chairs from other suppliers. the choice was made solely on the basis of comfort, ergonomics and quality, and sB seating was chosen as our supplier,’ says West, who stresses that the client is very pleased with the office chairs that they chose. – I would therefore have no hesitation in involving SB Seating in future projects. We have found the company quick to respond to our wishes and requirements. they are also good at identifying the right product in relation to the price level we are working with, which demonstrates that the company has established a variety of brands and products for different market segments. they also help us as regards effective pricing, product information, product samples and training for both ourselves and our clients, all of which has proven to be incredibly valuable,” says West.


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